VARO BANK
ROLE: IN-HOUSE SENIOR COPYWRITER
Project Spotlight
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Varo to Anyone
Launched a new peer-to-peer payment feature, allowing customers to send money to anyone directly from their Varo app—pay any friend, at any bank, for any thing.
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Job Seeker Hub
Created a webpage + additional assets to address the current discomfort in the job market and help assist people who might be going through job loss or financial hardship.
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Customer Stories
Spearheaded initiative to better understand our customers and created an interview-focused campaign to highlight both individual stories and our products.
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Varo Line of Credit Waitlist
Launched a waitlist for a new lending product, Varo Line of Credit. The waitlist was created to drive engagement and excitement while rolling out the product to market.
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Social
Sometimes you get to have a bit more fun with it! A combination of education and entertainment.
CUSTOMER TESTIMONIALS
A great opportunity to get to know our customer better, market our products in a relatable way, and create authentic connections.